The aggregators make money by funnelling readers past advertisements, which may be tailored to their presumed interests.They are cheap to run: Google News does not even employ an editor.

• 搜索网站通过跳过那些可能会削减他们预计利润的广告，直接向读者提供信息来赚钱，运作起来非常方便，谷歌新闻甚至不需要雇一个编辑。