The research is done under the background abovementioned, Hotelling model (Salop model) and Game theory are used to discuss competitively pricing problem for multi-channels including Internet channel.

• 论文就是在上述背景下所展开的研究，主要运用Hotelling模型（Salop’s 1979模型）和博弈论理论，探讨Internet在线直销渠道存在的环境下，零售商以及制造商零售商系统渠道管理和多渠道定价问题。